THE WOOLMARK COMPANY  X HELLY HANSEN
PERFORMANCE CHALLENGE FINALIST 2020

THE CHALLENGE

IN A TIME WHERE PLASTIC POLLUTION IN OUR OCEANS IS ONE OF THE GREATEST CHALLENEGS, SAILORS ARE LOOKING FOR ALTERNATIVES TO OIL BASED CLOTHING TO KEEP THEM WARM AND DRY. THE 2020 BRIEF PARTICIPANTS: HOW DO YOU ENVISION THAT MERINO WOOL CAN RELACE OIL-BASED FIBRES IN MODERN HIGHLY-TECHNICAL SAILING CLOTHING, APPLIED IN ONE OR MORE LOCATIONS IN A LAYERING  STRUCTURE OF BASE LAYER,INSULATING LAYER AND PROTECTIVE LAYER? HOW CAN YOU DESIGN SUCH GARMENTS TO SUIT THE CHALLENGES OF OCEN SAILING.

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